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McGraw Hill

Project lead at Desklight

My role

Modeled human-centered design alongside five specialized design teams over four months, then ran five design sprints across three months to shape a next-generation ELA program.

One decision I made and why

I made the teams test with real students before the sprint ended, not after, because a prototype that felt finished in the room kept failing the moment a ninth grader touched it.

The challenge

McGraw Hill wanted to stay relevant and effective for K-12 classrooms and to reimagine grades 6-12 English Language Arts for a digital age, while equipping its in-house design teams with human-centered methods.

My approach

  • Worked side-by-side each week for four months with five specialized design teams, offering design methods training and coaching.
  • Spoke with K-5 teachers to understand their needs, then ran five design sprints with teacher and student interviews, concept testing, and workshops.
  • Built prototypes based on the interviews, tested their effectiveness with teachers, and delivered templates, personas, journey maps, and a final presentation deck.

What changed

A reimagined vision for ELA learning with a clear path forward, and prototypes for easy-to-use platforms that supported teachers and improved classroom outcomes.

5

Design teams coached over four months

5

Design sprints run across three months

6-12

Grades covered by the next-gen ELA program

Want the longer version? Ask me.
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